The driver of a car that hit another vehicle shunting it into a power box cutting power to Welcome Bay homes last night has been fined.

Emergency services were called to the crash near the Welcome Bay Foodmarket about 5.30pm when a silver car smashed into a powerbox after being hit from behind. was hit from behind and came off the road.

A silver car crashed into a power box on Welcome Bay Road. Photo: Cameron Avery.

Western Bay of Plenty road policing manager Senior Sergeant Ian Campion describes the crash at the intersection of Welcome Bay Road and Harbourside Way as a nose-to-tail.

'A car ended up striking a power box causing a small cluster of homes to be without power for a short time. No one was injured in the crash.”

A power technician was called in to restore power to the area, which took about three hours.

The area was cordoned off and nearby shops were forced to close.

Ian says the offending driver has been fined. He was unable to say how much the offending driver was fined.

'People need to be vigilant when driving and concentrate at all times. Don't fall into the trap of being distracted and thinking about what you are going to do when you get home or when you get to work.

'It's about concentrating on what you are doing.”