Boost in October tourism

Tauranga tourism is growing steadily according to MBIE figures. Photo: Supplied.

Tourism spending in the Bay of Plenty for the month of October increased 11 per cent over tourism income in October 2016, according to the lastest figures released by the Ministry of Business Innovation and Employment.

The Ministry's latest monthly regional tourism estimates show that tourism spend for Bay of Plenty is estimated to be $1.8 billion for the year to October 2017, up six per cent compared with the year to October 2016.

MBIE manager of sector trends Mark Gordon says that of this tourism spend in the year to October 2017, international visitor spending is up eight per cent compared with the year to October 2016, at $615 million. Domestic tourists spent was up six per cent in that period at $1.2 billion.

"When it comes to the monthly expenditure, tourism spend in Bay of Plenty for the month of October 2017 is up 11 per cent compared with the month of October 2016," says Mark.

MBIE developed the Monthly Regional Tourism Estimates in consultation with tourism industry representatives to create a better measurement of the value of tourism in the regions.

“Tourism spend information for the regions helps inform investment and planning in the tourism industry by providing insight into where both domestic and international tourists are spending their money,” says Mark.

A user guide providing information on how the estimates are calculated and how they should be interpreted is available here

View the full statistics from the monthly regional tourism estimates.


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