Supporting sweet Louise

New Zealand's only charity solely dedicated to supporting New Zealanders with incurable breast cancer is urging people to add colour to their gardens this summer.

For every packet of Kings Seeds Sweet Pea Old Spice Antiques sold over the next two months, Kings Seeds will donate $1.00 to the Sweet Louise charity.


Sweet peas supporting Sweet Louise. Photo: Supplied

This month marks a decade since relatively unknown charity, Sweet Louise, was founded. It is the only charity dedicated to supporting New Zealanders with incurable breast cancer.

Each year 3000 New Zealanders are diagnosed with breast cancer and an estimated 600 of those with incurable breast cancer. The Sweet Louise charity touches the lives of 90 per cent of these people and their families throughout New Zealand.

New Zealand owned seed company, Kings Seeds jumped at the opportunity to partner with Sweet Louise because In August last year, they lost one of their former team members to breast cancer. Her name was Luisa, so they felt a real connection with Sweet Louise.

'Our team lived through part of Luisa's journey and we were all inspired by her bravery,” says Kings Seeds owner Barbara Martin.

'By pledging a donation to Sweet Louise from purchases of our Sweet Pea Old Spice Antique seed selection we will be helping others like Luisa and their families. As a keen gardener, I think Luisa would have whole heartedly supported the idea of bringing joy and colour into gardens throughout New Zealand whilst supporting the wonderful work of Sweet Louise.”

Sweet Louise, CEO, Fiona Hatton, says Kings Seeds support will enable the charity to continue to offer tailored practical support services such as help with childcare, housework, wigs, mastectomy underwear and whatever member's specific needs are.

A decade ago, when the Sweet Louise charity was founded by Scott Perkins, 180 women put their hands up immediately to be members, reaffirming that there was a huge gap in the support services available to them. Over the last ten years, Sweet Louise has supported close to 2000 members and is currently touching the lives of 544 members and their families throughout New Zealand.

You can support Sweet Louise by ordering a pack of the fundraising Kings Seeds Sweet Pea Old Spice Antiques simply visit and enter 1620 in the search box on the home page.

To learn more about Sweet Louise, go to.

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