When writing about CRMs earlier this month, I realized I needed to find out what local offerings we had in the Bay of Plenty. It only took an email to discover the Mount Offices of the Reserve Group.

This company has been making tourism web sites and booking systems since 2001. It has grown to offer a full marketing and creative service to clients, expanding from only tourism companies. I believe one of their strengths was they offered copywriting and photographic support when creating web sites. After a year in the making they launched their new evoSuite Enterprise application, which included the CRM at the re-launch of the Wairarapa Chamber of Commerce on July 1, 2009. I will not go into lots of detail about the full evoSuite, except to say it showed that thought had gone into the entire development. Starting with the CRM as the central focus, they have developed a suite of tools which seamlessly share and make use of data. This was one of the problems they highlighted when looking at other CRMs.

Read the whole story on Andrew Nimick's technology blog: Take Two… on CRMs.