Did you know more than 3500 convictions are recorded against men for assaults on women in New Zealand, but only 20 per cent of all abuse cases are reported?

Or that 14 Kiwi women on average are killed by their partners or ex-partners in each year, and that one in three women will experience partner violence at some point in their lives?

As part of White Ribbon Day which is taking place this Friday, members of the community are being asked to wear a white ribbon to show they don't condone or tolerate violence towards women.

Thames-Coromandel Mayor Sandra Goudie is proud to be a supporter of the White Ribbon Campaign and recently signed the new White Ribbon Pledge which states: ‘I will stand up, speak out and act to prevent men's violence towards women.

'Bullying and violence is not acceptable in any form, against anyone, be they women, children or men.

'We should not forget that bullying can lead to violence. This is where we need to say stop.”

The goal of the White Ribbon campaign is to eliminate men's violence towards women by changing their attitudes and behaviours.

This is predominantly done through encouraging men to talk to other men, by also asking them to stand up and declare they will not tolerate violence towards women.

Picking up where it left off in 2015, this year's campaign continues to focus on healthy and respectful relationships, the issue of consent, plus giving fathers and all parents the skills and knowledge to talk about respectful relationships and respectful sexual relationships with their children.

For more information visit the White Ribbon website at whiteribbon.org.nz or the campaign's Facebook page.