Re: ‘The junk of the housing boom' (The Weekend Sun, June 10). I can sympathise with R Stewart, who is annoyed about real estate salespeople leaving advertising material in his ‘No Junk Mail' letterbox.
His way of dealing with it is probably effective. But I think the method used by a friend called Jim is even more effective. He rings the agency and asks for the salesperson whose name is on the flyer and says: 'This call is just to let you know that in view of the fact that your literary ability is not up to reading the ‘No Junk Mail' sign on my box I will never be employing you as my agent. Goodbye!”
But a much better way of real estate marketing used by an experienced and successful salesperson I know.
Their attractive and informative material comes addressed to me by post in a business envelope. It often has a small memo pad with it, and at Christmas a beautiful greetings card.
And every letter contains a peppermint or two for good measure! Will they be getting my business if the time comes to sell? Definitely!
D Campbell, Gate Pa.


0 comments
Leave a Comment
You must be logged in to make a comment.